DeskLEX: the website of a platform connecting offices to the people who need them

The project

DeskLEX is a platform that connects offices to the people who need them: from the hour to a 3/6/9 lease, for professional and individual "deskers" as well as companies of every size. A two-sided service (those looking for a space, those offering one), recently launched.

Our brief: design the site of this young platform. Not a thin homepage that only states the promise, but a full website: multiple pages, two clear journeys, and a foundation ready for SEO and GEO.

Technical constraints

• A platform site with several pages and two journeys (find an office, list a space) with no complexity for the user.
• Absorbing very variable durations (by the hour, by the month, 3/6/9 lease) within one readable journey.
• A light/dark mode, a user account, and a fast foundation.
• An indexable, scalable architecture, ready for classic search and generative engines, the platform being in its launch phase.

Marketing constraints

• Explaining a two-sided proposition across the whole site, without losing either the seeker or the owner.
• Inspiring trust in a brand-new service.
• Converting towards two actions: launch a dedicated search, or list a space.
• Being findable: Google on one side, possible citation by AI on the other.

Our solution

• A multi-page site that carries the promise ("connecting offices to the people who need them") and steers to the two journeys, without stopping at a landing page.
• A clear hierarchy, a contemporary design (light/dark) and simple navigation (Spaces, Dedicated search, Owners).
• Content and structure built for SEO and GEO: distinct pages, explicit headings, journeys readable by engines and visitors alike.
• A fast, scalable foundation to support the launch.

Results & deliverables

• A full platform website live, ready for launch, with two distinct conversion journeys and an SEO/GEO foundation.

The site is live: desklex.com.